EICMA 2024

Your Ultimate Guide to EICMA 2024

EICMA, the world’s largest international motorcycle show, is back for 2024, celebrating its 110th anniversary! From November 5-10, 2024, Fiera Milano-Rho will be transformed into a motorcyclist’s dreamland, filled with world premieres, competitions, and the latest from the top manufacturers. Whether you're an experienced rider or just curious about the world of two wheels, this exhibition event is the perfect place to dive in. If you're heading to Milan for this iconic event, here’s your ultimate guide to making the most of your visit!

A Memorable Travel Experience

EICMA, held annually at the Fiera Milano, is a must-visit trade fair for motorcycle enthusiasts worldwide. The upcoming edition will present advancements in the latest technologies, and the latest trends in motorcycle design, and accessories.

Milan, the host city, is a blend of rich history and modernity. Known for its fashion, design, and art, it offers a unique backdrop to the event. The venue, Fiera Milano, located at Via Antonio da Recanate, is one of the largest exhibition centers in Europe, providing ample space for exhibitors and hundreds of thousands of expected trade visitors.

Why EICMA 2024 is Worthwhile

EICMA 2024 is not just an exhibition; it's a celebration of motorcycle culture. It offers an opportunity to witness the unveiling of new models, interact with industry professionals, and immerse yourself in the vibrant atmosphere. The event also features thrilling stunt shows, test rides, and interactive workshops.

Special Events and Highlights at EICMA

EICMA 2024 promises an action-packed agenda with over 770 exhibitors and 2,100 brands from across the globe. You’ll find everything from the latest motorcycles and electric bikes to high-tech gear and accessories. Be sure to check out the world premieres of cutting-edge models and innovations in mobility. The event also includes special areas dedicated to startups, a gamers' section for motorsport simulators, and safety initiatives. MotoLive, the outdoor area, will keep you on the edge of your seat with its thrilling competitions and jaw-dropping Freestyle Motocross and Acrobatic Trial performances.

EICMA Schedule and Key Dates

The event kicks off on November 5 with a press day, but general public access starts on November 7 and runs through November 10. This gives you plenty of time to explore the enormous exhibition space, which covers over 330,000 square meters. Opening hours for public days are typically from 9:30 a.m. to 6:30 p.m., so plan to arrive early to make the most of your day. You can buy tickets in advance, and new for this year is the option for discounted afternoon tickets, which could be a great way to avoid the morning crowds.

Food and Refreshments

Wandering through miles of exhibits will definitely work up your appetite! EICMA has several food courts and refreshment stands scattered around the venue. You’ll find a variety of options, from classic Italian street food to international favorites. There’s nothing quite like grabbing an espresso or gelato between test rides and exhibitions. If you have more time to explore Milan’s food scene, the city’s proximity offers endless options—from elegant restaurants serving Milanese risotto to cozy trattorias for a traditional pizza.

Dress Code and Atmosphere

EICMA has a relaxed, casual atmosphere. While there’s no official dress code, it’s important to wear comfortable shoes since you’ll be on your feet for much of the day exploring the massive exhibition space. Milan in November can be chilly, so bring a light jacket or sweater. Expect the crowd to be a mix of motorcycle enthusiasts, professionals, and families, all united by a passion for two-wheelers.

Activities in and Around the Event

Apart from the exhibition, Milan offers a bunch of activities. Visit the iconic Duomo di Milano, explore the fashion district, or enjoy a serene evening at the Navigli canals. 

Bag Policy and Practical Tips

Like many major events, EICMA has a bag policy to ensure safety and streamline security checks. While small backpacks and handbags are usually allowed, larger luggage may be prohibited, so it’s best to travel light. Since you’ll be walking a lot, a small backpack with essentials like water, snacks, and a portable phone charger will come in handy. It's also smart to buy your tickets online to skip the queues and don’t forget your ID for entry, especially if you have discounted tickets for students or children.

Why Bounce Luggage Storage is Convenient at EICMA 2024

Traveling light is essential to fully enjoy EICMA 2024. That's where Bounce comes in. As the largest luggage storage platform, Bounce provides short-term luggage storage solutions in over 2,000 cities worldwide, including Milan. 

With Bounce, you can safely store your luggage at a local business partner location, freeing you to explore the event and the city without the burden of your bags. Each item stored comes with $10,000 in BounceShield™ Protection, and there's no size limit on bags. Plus, Bounce offers a flexible cancellation policy and 24/7 customer support. So, why carry your luggage around when you can Bounce it?

Things to Do in Milan

EICMA is hosted in the Rho district, just outside of Milan, making it the perfect excuse to explore one of Italy’s most vibrant cities. After a day of motorcycles, treat yourself to some sightseeing.

The iconic Duomo di Milano, a stunning Gothic cathedral, is a must-see. Don’t miss Leonardo da Vinci’s The Last Supper housed at the Convent of Santa Maria delle Grazie. If you’re into fashion, hit the shopping streets of Via Montenapoleone. And if art and history are your thing, the Pinacoteca di Brera is filled with works by Italian masters.

See You in Milan?

EICMA 2024, coupled with the allure of Milan, is set to be an unforgettable celebration of all things two-wheeled. Whether you’re in it for the latest tech, the adrenaline-pumping shows, or just the atmosphere, this event has something for everyone. Don’t forget to pace yourself, plan ahead, and take some time to explore the beautiful city of Milan while you're there. With this guide and Bounce's luggage storage solutions, you're all set for a hassle-free adventure. See you in Milan!